Here is the professional American English translation of the article title: **"Join the Fun: Readers Call Out the 'Embarrassing' Translation of *The Art of Presales* — Spot the Errors, Win Great Rewards!"**

Foreword:

A true warrior dares to face harsh criticism head-on and confront the darker aspects of human nature!

— As a "Lu Xun" of Taobao customer service might say

Since the Chinese edition of the global presales classic The Way of Presales (《售前之道》) hit the market at the end of June, it has been enthusiastically received by readers. It has even fought its way into the top 10 on JD.com's bestseller list within the highly competitive "Marketing" category,securing the #6 spot. A round of applause for all our readers' support! Given that this is an extremely niche sub-segment within the vast marketing category (targeting presales professionals and solutions engineers, though we also hope to reach technical sales), and it's also the highest-priced title in the top 10, this sales achievement is truly hard-won!

The Big Scoop🍉: An Unexpected 1-Star Review — How Can We Fix This?

On the JD.com flagship store for Tsinghua University Press,while we were moved to tears by the flood of enthusiastic 5-star reviews from readers, a recent 1-star review has caught our attention. See the screenshot below:

The applause and cheers intoxicate us with the sense of accomplishment that comes from delivering value to readers, while criticism and complaints jolt us into reflection on where we fall short! For an English original with 660,000 characters and over 400 pages, we approach the lofty translation standard of "faithfulness, expressiveness, and elegance" (信达雅) with deep reverence. We are not professional translators by training. As stated in the translator's preface: "I am well aware that due to my limited knowledge and language skills, this book may inevitably contain shortcomings, or even errors. I sincerely request readers' understanding and correction." This is not a "get-out-of-jail-free card" — it's a genuine acknowledgment of the book's immense scope and the translator's own awareness of his limitations.

As presales professionals who strive for excellence, we would never pass up an opportunity for improvement. This book undoubtedly still has places where the translation is "too poor" or "embarrassing," much like our presales work — no matter how hard we try, we can't always translate a client's business-language requirements into a 100% precise product and service requirements document or design solution with perfect accuracy. But clients don't demand perfection; they want to see a commitment to continuous improvement and professional dedication!

Unfortunately, we are unable to contact this reader who provided the valuable criticism through the JD.com platform. We hope this reader sees this article and gets in touch with us, so we can listen carefully to their detailed feedback and suggestions.

Therefore, in the spirit of精益求精 (relentless pursuit of perfection) and professional service, and with the support of the editors at Tsinghua University Press, we are launching the "Find the Flaws Together" (译起找茬) campaign for the Chinese edition of The Way of Presales — turning one reader's "negative review" into a collective "flaw-finding competition" for everyone!

We now extend an open invitation to all — whether you've bought the book or borrowed it, everyone is welcome to participate!

How to Participate:

Leave a comment in the comment section below. Please use this format: Page number P: The original text reads: "...", suggested revision: "...", and attach a photo of the problematic section on that page.

Friendly Reminder:

According to the copyright licensing agreement, we must remain faithful to the original work and cannot arbitrarily distort its meaning. Your suggested revisions must stay true to the original text's intent — not what you think it should say for the Chinese market, or what you personally think it ought to be! Although you can't see the original English text, our translation draft at least conveys the general meaning.

Rewards:

1. The top 6 comments with the most likes will be ranked: 1st prize (1 winner) — "Presales Planet" Silver Membership (worth ¥698); 2nd prize (2 winners) — "Presales Planet" Bronze Membership (worth ¥198); 3rd prize (3 winners) — "Presales Planet" Iron Membership (worth ¥98). Only comments with 10 or more likes are eligible for prizes; if fewer than 6 qualify, prize tiers will be assigned in reverse order.

2. Special Award: The translator and publisher's editors will select 1-3 winners for the "Golden Woodpecker Award," each receiving a "Presales Planet" Silver Membership (worth ¥698).

3. The names of all readers whose suggestions are adopted will be published in the translator's preface of the next reprint edition.

4. PresalesChina Community (售前青云荟) reserves the right of final interpretation for this campaign.

Not satisfied with just this big scoop? Here are two bonus tidbits for you: